Fashion is such a polarising thing. On one hand, luxury brands have failed to connect with us people, the notorious millennial, on their product as a way of life. Meanwhile, high street fashion, the one we love, swooped in with their rapid-fire production lines and ripped off all the $2000 sweaters we’ve doubled tapped on Instagram – which we pretend to resent on a moral high ground of design ethics and intellectual property. But in reality we really really love it.

The reality is that most of us can’t sustain a brand new, seasonally relevant ensemble every day of the year. Hence why The Dresser is my new go to. There are greater joys and necessities like feeding ourselves (i’m such a lover of food) and paying bills to be addressed over the $2,000 jacket you can sort of justify purchasing each time you wear it, but really you won’t wear it out that much due to the ridiculous price it cost you in the first place. Therefore, don’t get it, don’t purchase that overpriced jacket you fool. Over time, you learn what brand names have the most stylish cuts and fits and what is more flattering for your body without everything sagging out, or whose t-shirt cuts have the right sleeve proportioning for your shoulders, and items you can cheap out on and ones that can be thrown in trash, and what pieces you really need to invest in for comfort (high heels, ladies – high heels).

i honestly think knowing where to put your hard-earned cash in the current retail climate where branding is everything and where the affordability has  absolutely no correlation to quality of the product, is blooming stressful. Large companies around the world are manufacturing such astronomical quantities that their ability to reach optimum efficiency without sacrificing on fabrication makes them impossibly competitive, and all the more appealing for us idiots. And yet, there remains a market for exceptional luxury where there is none of us question any of the value and longevity of the product like Gucci, Louis Vuitton and Hermes for instance. Hence why The Dresser came about. it was such a clever idea in the current climate for like minded women who come from the same demographic, lifestyle, social and cultural backgrounds and share the same values or attitude.

My advice, the most cost effective way to shop now is to make your investments at the high end, and fill out with the cheaper items. Recycling, reusing or in this case re-wearing and being able to purchase tran-seasonally and being able to get as much out of what you have in your closet as possible. Nobody cares if it’s “this season”. Well, I don’t anyway.

xx

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right.

You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click the “New Post” button, and tell us why you’re here.

Why do this?

• Because it gives new readers context. What are you about? Why should they read your blog?
• Because it will help you focus you own ideas about your blog and what you’d like to do with it.

The post can be short or long, a personal intro to your life or a bloggy mission statement, a manifesto for the future or a simple outline of your the types of things you hope to publish.

To help you get started, here are a few questions:

• Why are you blogging publicly, rather than keeping a personal journal?
• What topics do you think you’ll write about?
• Who would you love to connect with via your blog?
• If you blog successfully throughout the next year, what would you hope to have accomplished?

You’re not locked into any of this; one of the wonderful things about blogs is how they constantly evolve as we learn, grow, and interact with one another — but it’s good to know where and why you started, and articulating your goals may just give you a few other post ideas.

Can’t think how to get started? Just write the first thing that pops into your head. Anne Lamott, author of a book on writing we love, says that you need to give yourself permission to write a “crappy first draft”. Anne makes a great point — just start writing, and worry about editing it later.

When you’re ready to publish, give your post three to five tags that describe your blog’s focus — writing, photography, fiction, parenting, food, cars, movies, sports, whatever. These tags will help others who care about your topics find you in the Reader. Make sure one of the tags is “zerotohero,” so other new bloggers can find you, too.